Communications/Marketing Manager

Posted: 2 weeks16 days ago

The South Carolina Governor’s School for Science & Mathematics (GSSM) invites applications from experienced candidates for the position of Communications/Marketing Manager.

Who we are

GSSM is a selective, nationally recognized, high school known for the quality of its advanced STEM, humanities, student research, and international programs.  We offer our programs in-residence from our Hartsville campus and virtually across the state. Our faculty and staff share a passion for their disciplines and a gift to inspire and lead their students to achieve their best while fostering a joy of learning.

Who we are looking for

We are looking for outstanding individuals who believe in the GSSM mission, commit themselves to the success of our community, and set an example for joyful curiosity, hard work, and collegiality. For the next marketing/communications manager, it is a special opportunity… GSSM always has a great story to tell.

Desired background

Candidates should have a successful track record (3 years) of leadership involvement with integrated marketing strategies; hands-on knowledge of photography, video, and associated editing and publishing practices; experience successfully managing a social media strategy; exceptional and persuasive written, verbal, and visual communication skills; ability to work successfully in a fast-paced environment with a diverse group of clients; and ability to work and identify improvement opportunities independently. 

A bachelor’s degree in a supportive field is required.  A Master’s degree is preferred. Experience in a higher or secondary education institution is helpful.

About the position and how to apply

Within the SC State Employment system, this is a pay band 7 position and is categorized as Public Information Director II.

The major areas of responsibility for this position are:

  • Maintain GSSM brand and consistent messaging across all platforms and public-facing items.
  • Guide the development and execution of the school’s social media strategy.
  • Create and publish content relating to school activities and accomplishments that are relevant to the interests of stakeholder groups including, but not limited to, parents, students, alumni, staff, prospective families, corporate partners, government and legislative entities, prospective employment candidates, and bodies involved in oversight and accreditation.
  • Photograph and video school events, including travel events and off-campus locations, for promotion, evaluation, and archival purposes. Maintain photo library and permission to photograph and video students.
  • Provide supervision for marketing/communications staff, contracted vendors, artists, printers, mail service providers, etc.
  • Design and produce printed materials promoting campus events and supporting marketing and admissions.
  • Develop, produce and coordinate distribution of all direct mail, admissions/recruitment publications, program and marketing ads for camps, etc.
  • Write and distribute traditional press releases about school and student achievements.
  • Manage the GSSM website and create an engaging presence on the school’s social media outlets and website.
  • Media Relations:  develop contacts and working relationships with media outlets across South Carolina.
  • Assist the GSSM Foundation with the design and production of materials used for fundraising and Foundation-sponsored activities.

This is a permanent, full-time position, with benefits provided through the State of South Carolina. Salary is competitive and commensurate with credentials and experience.

GSSM is mission-driven to bring excellence and advanced STEM experiences within reach of every South Carolina family. The communications/marketing manager will join a dedicated team of professionals working together to make that happen.

We are especially interested in hearing from candidates who are able to contribute to the diversity and excellence of our community, which we consider indispensable to our future growth and success. Applicants are encouraged to address how they might assist GSSM in this way by discussing it in their cover letter.

Questions about this position may be directed to Jon Shannon.

Please apply electronically.  The application and document upload links can be found on the SC Careers website linked here. Please provide each of the following three items in your application.

  1. A cover letter explaining your interest in the position
  2. Current resume or curriculum vitae
  3. A completed state employment application

GSSM is an Equal Opportunity Employer